Behavioral Program Evaluation Services Brief

Utilities are increasingly turning to behavioral programs to motivate customers to think about and understand their energy use and to market upstream and downstream energy efficiency programs. Robust program evaluations are critical to demonstrate the value of these programs and legitimately claim energy savings from behavioral interventions.

Nexant conducts behavioral program evaluations with a level of technical rigor unmatched in the industry. With all types of evaluation services under one roof, we can seamlessly integrate our activities. The resulting evaluations give our clients deep, actionable insights into the performance of their behavioral programs. From home energy reports to incentive design, our clients have maximum confidence that the market effects and customer attitudes being measured are valid, accurate and defensible.